"The economy is down, your budgets are
dwindling...what do you do now?
Answer: Apply tried and tested SEO
techniques the Professionals use to
create a recession proof business!"
The Unfair Advantage Book on
Winning the Search Engine Wars
Here's the eBook the Pros have been using for the past 11 years to Achieve Top Search Engine Rankings!


Thursday, November 20th:

I know what you're probably thinking...What makes this the authoritative book on SEO? After all, we're not the only resource on search engines available, but we are the first book ever published on SEO and the longest standing membership site on the Internet. For years now, most other SEO sources have been regurgitating our information and charging for it.

We're also the only company that provides monthly updates to our SEO book on the very latest happenings in the search engine world! With the changing nature of search engine algorithms, what good is a book that quickly becomes outdated in 6 months or less?

Planet Ocean "cracked" the search engine code back in 1996 drawing a LOT of attention to ourselves! As you can imagine, everyone wanted to know our "secret". We didn't just have a #1 position, we owned ALL the positions on the front page and in many cases, several pages for all of our desired keyphrases.


GREAT NEWS! You are about to discover the same SEO techniques used by "SEO Gurus" and your competitors to gain that unfair advantage in the search engines!

Just bought your service today ... your eBook blew me away. Please raise your price to $500 so my competitors don't read it. I can honestly say this is an excellent product, and one of my sites is dedicated to dissecting and exposing internet scams - and this is the opposite of everything we expose. With all the junk and hype on the web, it's great to actually pay for and receive something that has more long term value than the price paid. Thanks again,

C. Holiday

Thanks to the powerful information supplied by Planet Ocean each month we continue to maintain a number 1 or number 2 postion in all major SEs under our chosen key words. We are in a competitive situation with many competitors trying to knock us out. This has been going on for the last 5 years. Despite all the shake-ups in the SE Industry, we keep our spots. The latest shuffle at Google did not cause us to lose our #1 rank. And we remain number one in Yahoo as well, even after their recent shuffle.

Gary Cooley

What would a first page listing mean to your business? Could you earn an extra $2000 per month by being listed on the front page of Google?!

Are you a little confused by all the conflicting SEO information on all the various forums and blogs? Are you frustrated because no matter what it seems like you try, your competitors always seem to be one step ahead? Our 115 page - easy to read book will answer your questions and give you the tools you need to succeed in the organic search game.



Take a look inside... In the latest edition of The Unfair Advantage Book on Winning the Search Engine Wars, you'll learn:

Chapter 1:
Getting Started
  • 3 Easy Steps to Dominating the Search Engines
  • What Results Can You Expect?
  • Choosing Your Domain Name
Chapter 2:
Designing Search Engine-Friendly Web Pages
  • Keep Your URLs Simple
  • Use a Site Map
  • Get Your robots.txt File in Shape
  • Be Careful with Frames, Javascript & Flash
Chapter 3:
Keyword Selection Strategies
  • The Money Keywords That Trigger Sales
  • Finding the Right Keywords
  • Optimizing Keyword Placement
Chapter 4:
Link Building
  • Link Building for Today's Engines
  • Essential Strategies
  • The Best Place to Start
  • The Reciprocal Link Problem
  • Evaluating the Quality of a Link
  • Advanced Link Building Strategies
Chapter 5:
How to Analyze Your Competition's Pages
  • Analyzing Link Structure
  • Analyzing Keywords
  • Analyzing Your Competition's Domains
Chapter 6:
The Major Search Engines & Their Order of Importance
  • The Primary Search Engines
  • Relevancy: The Critical Factor
  • Getting Your Site Listed
  • Should You Submit Your Site?
  • Paying for Instant Traffic
  • 6 Steps to Getting Listed Quickly
  • What About Directories
  • Missing Engines?
Chapter 7:
The Details & Strategies for Each Major Search Engine
  • Google — www.google.com
  • Yahoo — www.yahoo.com
  • Microsoft Live — www.live.com
  • Ask — www.ask.com
  • ODP — www.dmoz.org
Chapter 8:
PPC & Paid Search
  • Google Adwords
  • Yahoo Search Marketing
  • Microsoft adCenter
Chapter 9:
The Top 14 SEO Mistakes
  • Keyword Spamming & Stuffing
  • Invisible or Semi-Visible Text
  • Doorway Pages
  • Redirect Pages
  • Optimizing for Related Keywords vs. Off-Topic Keywords
  • Using the <!--comment line-->
  • ASCII, Numerical, and Alphabetical Text Order
  • The Secret of the Phantom Pixel
  • The Ole "Bait and Switch" Technique
  • IP Delivery: aka, Cloaking
  • The Hidden Form Tag
  • Hidden Links
  • Hiding Text and Links Using Cascading Style Sheets (CSS)
  • The Mini-Net
Chapter 10:
Harnessing the Power of the Blog
  • What Exactly is a Blog?
  • What do Blogs Look Like?
  • Starting Your Blog Right
  • Optimizing Your Blog
  • Business Blogging
Gentlemen and gentlewomen — You helped me get to page one on Google. Thank you! Thank you! Thank you! A lawyer friend suggested I use your service. Previously I was no where on Google despite being online for three plus years but now I'm on page one! I kinda wrote my own web site and then told the folks who actually put it on the web to do what you told me to do. I followed every rule you gave. The irony is I had to make my webguys do what you said to do. They said it makes no difference; that I'm all wrong; they asked, why put all that language in the order you have? ...because Planet Ocean said to you dummy! It worked; it worked; it worked. Thanks! Page one on Google. Thanks!

Richard Jones


Are you a...

  • Beginner with a brand new domain?
    We'll show you the fast and easy way to get started on the right foot and what NOT to do!
  • Intermediate SEO with established web site rankings that are just not good enough?
    We'll coach you out of the basement and into the penthouse.
  • Advanced SEO with numerous websites to manage?
    We'll keep your finger on the pulse of the search engines and ensure you stay one step ahead of the competition.


The Unfair Advantage Book on
Winning the Search Engine Wars
Here's the eBook the Pros have been using for the past 11 years to gain an UnFair Advantage at Winning the Search Engine Wars!

8 Great Reasons why this book will work for you...

1.

The UnFair Advantage Book on Winning The Search Engine Wars contains ONLY the information that you need to score at the top of the search engines. That means no junk, no fluff, and no filler!

If you are looking for an academic study, go elsewhere. But, if you are looking for pure search engine strategies that will produce online profits, then look here!


2.

FREE UPDATES to the book for the next Three Months! That's right! If you order by Thursday, November 20th you will receive the next three months of updates to The UnFair Advantage Book on Winning The Search Engine Wars, absolutely FREE!

3.

Our SEO experts will answer your search engine questions for FREE!
Yup, we have a team of real search engine experts who will answer your emails regarding search engines and search marketing strategy.


Anybody who's been in the SEO trenches knows that getting answers from qualified experts is worth its weight in Gold!

4.

The Best Guarantee in the Business!
We call it our 'dog ate it' guarantee because we don't care why you want a refund. If you want one, just tell us the dog ate it! anytime in the next 365 days you aren't satisfied and we'll give you a full 100% refund.


5.

Most SEO books are written by one guy. Not ours. The UnFair Advantage Book on Winning The Search Engine Wars is written and maintained by Planet Ocean's team of researchers that collectively puts in more than 500 hours of research EVERY SINGLE MONTH.

That means that nothing, absolutely nothing slips past us unnoticed.


6.
Because we have exactly the right information for your level of expertise!
  • If you are a Beginner we give you our very basic Beginner's Guide to Top Search Rankings. You'll find that this easy-to-understand, seven lesson online-tutorial, will quickly advance you to the Intermediate Skill Level in just a few hours. You'll be primed and ready for The UnFair Advantage Book on Winning The Search Engine Wars

  • If you're already an Intermediate skill level, then The UnFair Advantage Book on Winning The Search Engine Wars is perfect for you! But, just in case, we'll also give you access to the Beginner's Guide so you can take a refresher if you choose to as a bonus.

  • If you're an Advanced or Expert skill level then you will easily understand everything in The UnFair Advantage Book on Winning The Search Engine Wars. For you, it will be a refresher! However...

As an Advanced or Expert SEO, you will find the REAL VALUE is in our monthly publication SearchEngineNews.com!

That's where the SEO rubber meets the SEO road! Where you'll find the advanced strategies that are giving our professional subscribers a clear-cut UnFair Advantage. (One guy said, 'it's like having my own Research & Development department for just $37 per month.')

In fact, right now might be a good time for you to Peek Inside the table of contents of this month's issue of SearchEngineNews.com

7.

Because I am going to give you a FREE Membership to SearchEngineNews.com.

This subscription alone sells for $37 per month#8211;but you will get it absolutely free for a full 3 months! And, regardless of your skill level you will have a veritable gold mine of cutting-edge SEO strategies at your fingertips every month for the next three months!

But, to receive this $111 bonus ($37/mo.) absolutely free, you must respond by the
Thursday, November 20th deadline!



8.

And the final reason why you should buy this book?
...because $97 is a tiny investment compared to what you'll gain! And your company's online success depends on it!

It's just that simple.


Frankly, the testimonials (all unsolicited) tell our story better than I ever could. If this isn't the best $97 you've ever spent on your company's success, then just tell me "the dog ate it' and I'll refund your money!

Thanks for all the help over the years on search engine and net placement. Thanks to your information I have learned how to keep my sites high on the search engines and have helped others. I have also sent many others to your site and they too have been impressed with what they found. Your service is one of the few on the 'net that is really not bullsh^t. Thanks again.

Brad Lindsay

I just wanted to say thank you. We got your UnFair Advantage book and it helped us have the best November we have ever had. I couldn't be happier right now. Thank you, Thank you, Thank you.

Chris Cabrera

Thanks again for your help, being an artist, all of this technical stuff is like a foreign language to me and your service has been invaluable in breaking it down into an understandable format. Thanks and Best Regards.

Rich Loeffler

I should probably go stand in a corner, put a pointy little hat on top of my pointy little head and repeat 3000 times 'I will NEVER again allow my Planet Ocean 'Search Engine News' subscription to expire!' In the first 15 minutes of my renewed access, I was able to take advantage of an article which will save my company and my clients a cumulative kazillion hours of wasted time and untold aggravation. We also get to bill our clients for incorporating this newly acquired knowledge into their websites, which just paid for our annual subscription several times over! Thanks again for providing a professional, valuable and, most important, easy to use and understand info-service. A very satisfied subscriber!

Rick Graef

Words cannot easily describe my gratitude. Your SE guidance literally changed my LIFE and the well-being of my entire family. After 5 years of marketing attempts using other people's strategies, I was still broke, desperate and bankrupt. But with your help, for several years now I've enjoyed a six-figure income from an entirely Search-Engine-driven, online business on total auto-pilot. Naturally, I now weave keyword analysis and SE strategies into the R&D phase of each new revenue concept - BEFORE going forward. And now that I live with multiple sclerosis, you can easily understand how important this revenue is to my family. I offer a thousand thank you's for work well-done and for your contribution to our security in business and in life.

Clay Cotton

Let's recap what you'll receive for only $97:

1

Our highly acclaimed and award winning Unfair Advantage Book on Winning The Search Engine Wars

2

All of the recent changes and the very best cutting edge Search Engine Optimization and Marketing strategies — digested and delivered to you online the first day of every month for the next 3 months.

3

11 years of SearchEngineNews.com archives

4

Unlimited use of our web site Quality Indicator tool. Now you can determine how your own sites stack up to your competitor's sites for over a dozen ranking factors in just seconds.

5

An entire Library of SEO Special Reports! This searchable resource provides answers to virtually any search engine question you can think of.

6

And, a guarantee that gives you up to ONE YEAR to decide if this investment is right for you.
The Unfair Advantage Book on
Winning the Search Engine Wars
Here's the eBook the Pros have been using for the past 11 years to gain an UnFair Advantage at Winning the Search Engine Wars!
stephen
See you at the top!

Stephen Mahaney - CEO / President
Planet Ocean® Communications, Inc.
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